Mid-Tier · Content Engine
Cross-Platform Content Calendar
52 weeks of content across LinkedIn, Facebook, and Instagram. 13 rotating themes structured into 4 quarters. 156 platform-tuned posts, copy-paste ready, in one interactive HTML file. Same brand voice, three different audiences.
$197 USD · paid once · owned forever
"Most operators try to copy-paste the same post across LinkedIn, Facebook, and Instagram and watch engagement die on two of three. Different platforms, different audiences, different voices. This calendar fixes that."
What you get
- 52 weeks of content — a full year of posting cadence, ready to run
- 3 platforms per week — LinkedIn Insight + Facebook personal-voice post + Instagram caption
- 13 rotating themes — fintech compliance, audit-readiness, board pack, vendor risk, AI governance, exit-readiness, and more
- 4 quarterly cycles — Q1 launch, Q2 refine with customer stories, Q3 stack themes, Q4 reflect & pivot
- Visual suggestions for every Instagram post — what to pair the caption with
- Quarterly notes telling you how to vary the cycle so nothing feels stale
- Single interactive HTML file — filter by quarter, click any week to expand, copy any post to clipboard with one click
- Runs offline — no internet, no platform login, owned forever
The 13 weekly themes
Each theme has a LinkedIn Insight (operator voice), a Facebook personal-voice post (less jargon, more "look what I built"), and an Instagram caption (short, paired with a visual suggestion).
- Week 1 — The audit-readiness myth
- Week 2 — The vendor risk register that actually works
- Week 3 — The 24-hour comms protocol
- Week 4 — The product compliance gate
- Week 5 — KYC false positives
- Week 6 — Pricing for compliance teams
- Week 7 — The board pack
- Week 8 — The 5-line Friday digest
- Week 9 — The annual policy refresh
- Week 10 — AI governance in fintech
- Week 11 — The exit-readiness audit
- Week 12 — The Founders Operator Circle
- Week 13 — The 90-day reset
How the year runs
- Q1 (Weeks 1-13) — Launch + foundations. Run posts as written. Steady cadence: Monday LinkedIn, Wednesday LinkedIn, Friday LinkedIn, Saturday LinkedIn + 1 Facebook + 1 Instagram per theme.
- Q2 (Weeks 14-26) — Refine + retell. Same 13 themes again. Two changes per theme: cite a real customer story you've collected, update one stat to reflect Q1 actuals.
- Q3 (Weeks 27-39) — Stack + scale. Theme remix — stack two themes per week (board pack + Friday digest = "executive cadence" week). Add one product launch announcement per month.
- Q4 (Weeks 40-52) — Year-end reflection. Reflection-heavy. Year-in-review posts. Customer wins. What you learned. Set up Q1 of next year. Personal voice on FB. Behind-the-scenes photo dump on IG.
Who it's for
- Fintech CCOs, founders, and operators building authority across LinkedIn + Facebook + Instagram
- Anyone who's tried "post on three platforms" and quit because it's too much work
- Buyers who already own the LinkedIn Post Library ($97) and want to extend cross-platform
- Operators who want a year of content done in advance, not invented every Sunday night
Want everything? The Cross-Platform Calendar is included as part of
Operator Content Mastery ($397) — which also bundles the LinkedIn Post Library (82 posts), 6-issue newsletter library, 6-episode YouTube script library, and 18 lifecycle emails. Standalone $197; OCM bundles all five modules for $397.